Thursday, April 16, 2020
Business Networking Tips
Business Networking Tips If you want to get ahead in this world, you have to network. Networking helps build confidence, connects you with like-minded professionals, and, if all goes well, networking can help improve your businessâs bottom line. But are you doing the best you can do as a mover and shaker? Take a look at these networking tips for pros under age 40. 1. Muster up the Confidence to Go it Alone Thereâs always safety in numbers of course, but one of the big problems with going to a networking event with a friend or coworker is that youâll tend to stick together instead of branching off on your own, thereby limiting your exposure to other networkers. Instead, think of networking like those times when your teacher told you to partner up with someone you didnât know so well. There was a reason behind that â" so you wouldnât dilly-dally with your BFF, and instead give you a chance to make a new friend. Networking is just like that, but all grown-up. And since youâre an adult, be an adult about it â" try going to the networking event alone and see what happens. âSome of the most beneficial and lasting networking Iâve done has tended to share one common theme: Iâve been on my own at the conference or event,â says Jaime Netzer, content editor of The Zebra. âSo often, Iâll get introductions via coworkers, or head to industry-type events with friends. But if you can push yourself to go alone â" and can handle those first few moments of feeling awkward and trying to figure out what to do with your hands â" youâll find that theyâre totally worth it.â 2. Pay Attention to the Younger Generation I daresay that early on I was a victim to thinking very narrowly and only wanting to make contacts with people who were already in high places â" while completely disregarding those who were on their way but not quite there yet. Itâs a common networking faux pas that will not only limit your professional potential, but could also make you come off like a jerk. Dani Pascarella, 27-year-old founder and CEO of millennial personal finance and career site Invibed, reminds us to show some love to the little people. âInvite new analysts to coffee and give them advice. Help college students get their foot in the door at your company. Be a mentor. Do whatever you can to help others,â she says. âMost people ignore younger talent and focus on networking with really senior people. But I canât tell you how many of the people I helped early in their careers that went on to be wildly successful. And those people were always willing to help me any way they could because I helped them early on, when most others were ignoring them.â 3. Donât Be Afraid to Ask for a Meeting Do you want a meeting with an influencer, someone with whom you think it would be beneficial (hopefully mutually) to be connected? Make the first move. As my mother always told me, the worst thing they can say is âno,â but you wonât know until you ask. âDonât ever be afraid to ask someone to meet you for a coffee â" I donât care how important you think they are,â Pascarella says. âIf you donât ask, youâll never get the opportunity. If you ask, at least you have a shot. And donât take things personally if they say âno.â There are three types of people in the world of networking: people who love it, people who donât, and people who only participate if thereâs something in it for them. Each personâs attitude towards networking plays a much larger role in whether they agree to meet with you than anything you could have said or done.â On the flip side, Ryan Modesto, managing partner at investment research firm 5i Research, suggests accepting any and all invitations from other professionals to meet. Because, well, you donât like to be told âno,â do you? Neither do they. âYou never know where a contact/connection may lead, so if you have a chance to do a coffee with someone more established, take it,â he says. âEven if they canât help you directly, they may be able to pass you on to someone else who can help. This includes family, friends, friends of friends, etc.â 4. Just Donât Ask for the Other Personâs Help Too Soon At this point youâve got several meetings set up and youâre excited. SO many opportunities on the horizon. While you might be chomping at the bit to turn these connections into something more substantial â" like a profit â" donât jump the gun. Nobody, in business or otherwise, likes to feel used. Let the relationship develop deeper and organically take its course. Push too soon and you could start to earn a reputation that will only work against you. âNetworking is not about you; itâs about finding out about the other person, perhaps even uncovering what you can do for them,â motivational speaker Barry Maher says. âItâs about building some sort of relationship â" even if itâs a quick and very short-term relationship â" before trying to find out what they might be able to do for you. Without that relationship, youâre not networking; youâre cold calling, and thereâs no more reason for that person to help you than any other stranger they might come across on the street.â 5. Remember to Share, Not Sell This sort of goes hand-in-hand with not asking for your new contactâs help too soon, so remember that this relationship youâre building is supposed to be one of mutual benefit. Avoid allowing it to teeter too far to your side by keeping a focus on sharing aspects of your career opposed to selling them. Thereâs a difference â" one of them is genuine; the other isnât. âFor anyone networking, I suggest not being too pushy. Share; donât sell,â says media relations and social media specialist Christina Nicholson. We all have our personal reasons for networking, but we cannot focus on those reasons entirely. Donât act like a stereotypical used car salesman. Instead, be professional, but personal too.â 6. Try Your Hand at âSweatworkingâ Personally, Iâve been on social sports teams for nearly a decade â" kickball, dodgeball, bowling, trivia, and more â" and I highly recommend these activities to help build your contact base. But keep in mind that the main focus is not professional networking â" unless itâs a business team, of course â" so donât make it such. Rest assured, however, that over the weeks of play youâll inevitably talk about what you do as a career and sometimes thereâs a synergy that comes out of it. Close Modal DialogThis is a modal window. This modal can be closed by pressing the Escape key or activating the close button. Career and life coach Jenn DeWall agrees. âTake networking from the bar to the outdoors or a gym,â she says. âBy doing a physical activity or shared experience you can help create more meaningful relationships. The shared experience can also break the ice helping conversations smooth more easily, which can build confidence for both extroverts and introverts. For Millennials, this is especially effective as it reduces perceived too pushy or formal networking atmospheres that they feel they are not able to truly be themselves or authentic..â 7. Wear an Article of Clothing Thatâs Memorable Another one of my favorite â" and very easy â" networking tactics is to wear clothing that makes an impression. (A good impression, of course. Donât show up looking like a clown, please.) When done well, your standout article of clothing is an icebreaker and a confidence booster simultaneously. Jenna Elkins is a media relations coordinator for TechnologyAdvice, and sheâs familiar with this strategy. âDonât over do it by wearing something bright head-to-toe,â she says, âbut instead wear something small like bright shoes or a unique scarf. This is a great way for people to notice you and start small talk by mentioning your article of clothing.â While Jennaâs advice applies to women, career expert Allan Ageman didnât forget about all you dapper gents out there. âIt can be difficult to keep track of all the people you meet at a networking event, and as important as it is for you to remember you new acquaintances, itâs equally important that they remember you,â he says. âWear something identifiable but still professional, such as a brightly colored blouse or polka dot bow tie.â 8. Sit Near the Bar if You Lack the Confidence to Approach Others This advice to stake a claim near the bar doesnât mean that you should start throwing back cold ones like itâs Super Bowl Sunday. Order one drink, stand there, and sip on it. This tactic is to help those of you who arenât outwardly confident enough to approach strangers by taking a passive approach to networking and letting the conversation come to you. Elkins explains how this works more in depth. âGenerally, if someone wants to be excused from the person they are networking with, many times the bar is a place many people head to when wanting to switch it up a bit,â she says. âOne way to strike up a conversation with the networkers who visit the bar is by simply introducing yourself. Most of the time people spend a few minutes waiting for their drink, so this is a great time to make small talk that could turn into a longer conversation. Just donât stay at the bar for too long â" you donât want to give people the wrong impression.â 9. Try Pre-Networking to Break Down a Few Barriers Another tactic that can help ease the awkwardness of approaching and meeting strangers at an event is to establish contact beforehand. Social media gives you all the tools to do this in order to make the actual event more comfortable â" and give you an edge up on other networkers. âStill not feeling confident?â Ageman asks. âCheck out the Facebook group or online event page to see who else will be attending. Try looking them up on LinkedIn and connecting with them prior to the event. Having a short conversation with people beforehand can make you feel more confident at the event.â 10. Always, Always, Always Follow Up And finally, letâs not forget our post-networking manners. If youâve met someone â" doesnât matter who they are or what they do â" itâs wise to follow up afterward with a quick âNice to meet you!ââ memo via email. Youâll solidify your status as a consummate professional via this practice, and the recipients will remember you more than most of the other dozen or so people with whom they may have chatted the day before. One chat near the bar does not a business relationship make. You have to cultivate the relationship, and a message about what a pleasure it was to meet a person is the perfect way to continue. Read next: Simple Ways to Master the Art of Networking More From Wise Bread: 25 Career Changes You Can Make Today 15 Career Advice Sites You Should Know About 15 Simple Networking Tricks 25 Career Changes You Can Make Today 15 Career Advice Sites You Should Know About 15 Simple Networking Tricks
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